Motion Graphics Project

You are one of a team of Motion-Graphic artists who have been commissioned to produce a 45 second web-based trailer for a Channel 4 ‘Inbetweeners–style television series based in Weymouth College.

Your target audience for this project:

Gender – Male and Female. Race – All. Age – 16-24 Socio-Economic Status – C1/C2/D

My response to this project idea -

My team and I have decided to base our TV show on a group of college friends who have different skills and interests. The title of our mock show is 'Talents'. Supposedly, the show would focus on their daily lives in college and would be a comedy with some drama.  The opening sequence reflects this idea through the style and shots as well as the music and film content. The opening will be upbeat and and appealing. We will achieve this atmosphere through upbeat music and colourful, fun effects. We have decided to include different techniques of film editing such as rotoscoping, where you draw or replace original footage with a different graphic style or effect, stop-motion animation, which is creating a frame-by-frame animation by changing the focus of the footage a little bit in each shot so that the end result will look like a smooth animation, regular animation using drawing software and creating a sequence using Photoshop or After Effects by importing all of the frames. This show will be aimed at teenagers and young adults and will feature an adult theme at times through humour and scene content. We have designed our project for this audience and we have decided to feature things that will interest young adults and teenagers such as fast-paced action and camera shooting, bold graphics and colouring and titles, relatable characters and a fun theme.